It is a well-known fact that a great deal of companies claim to design efficient and sustainable digital products and/or services which are simple to use for their customers. Furthermore, they strive to increase the practical value of these products by disseminating them through written or visual messages. The most…

This article is principally based on the argument that states are all abstract entities and that they transform into concrete structures only through the discourses and practices of their decision makers. The relationship between the notions of “trust” and “stability” in international relations refers to a significant and pragmatic framework…

In this episode, I will explain what Google Analytics is, how it fits into the measurement ecosystem, how we can install it, and then finally how we can use Google Analytics demo account to learn more by experimenting with data from the Google merchandise store. Let’s dive in. What is…