Hakan GonenUX’s Crucial Role in Driving Digital TransformationDigital transformation is about the integration of digital technology right into the very core areas of the business, so as to almost…Oct 7Oct 7
Hakan GonenAchieving Customer Satisfaction: The Key to Business Success“Satisfaction has primarily been conceptualized as resulting from a comparison of the actual delivered performance with customer…Jun 4Jun 4
Hakan GonenUnderstanding the DABL Framework in UX ResearchIn user experience research, having a well-defined structure is essential for ensuring the process runs smoothly and effectively. One of…May 22May 22
Hakan GonenThe Intersection of Psychology and UX: Harnessing Mental Models for Better User ExperiencesThe field of psychology offers valuable insights for designing intuitive and engaging user experiences (UX). One key psychological concept…Mar 18, 2023Mar 18, 2023
Hakan GonenThe Value of User Research in a Digital WorldIt is a well-known fact that a great deal of companies claim to design efficient and sustainable digital products and/or services which are…Sep 16, 2021Sep 16, 2021
Hakan GonenTrust Still Matters? The Enduring Puzzle of the International SystemThis article is principally based on the argument that states are all abstract entities and that they transform into concrete structures…Apr 15, 2021Apr 15, 2021
Hakan GonenGoogle Analytics for Absolute BeginnersIn this episode, I will explain what Google Analytics is, how it fits into the measurement ecosystem, how we can install it, and then…Aug 23, 2020Aug 23, 2020